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Renewable energy land promotion allows landowners to unlock long term value by supporting energy generation projects such as solar. We advise on suitability, planning strategy and delivery to ensure land is promoted in a clear and considered way.
Renewable energy land promotion is the process of preparing and promoting land for energy generation projects through the planning system. This may include solar and associated infrastructure where land is suitable and policy support exists.
Rather than entering into agreements without a full understanding of planning risk or long term value, promotion allows landowners to assess suitability, secure planning consent and position their land correctly. This approach provides clarity on income potential, land use and timescales before commitments are made.
Renewable energy land promotion can sit alongside continued agricultural use in many cases and is often considered as part of a wider long term land strategy.
Renewable energy promotion is suitable where land has the physical and policy characteristics to support energy generation projects. It is often considered by landowners looking for long term income while retaining ownership of their land.
Land may be suitable where it is well located for grid connection, has appropriate access and is not subject to overriding planning or environmental constraints. Planning policy support at a national or local level is also an important factor in determining viability.
An initial appraisal can help confirm whether renewable energy promotion is appropriate and what scale of development may be achievable.
Planning policy plays a central role in the delivery of renewable energy projects. National and local policies set out where and how energy infrastructure can be supported, and these must be carefully considered when assessing land potential.
We review planning policy alongside environmental and technical constraints to develop a strategy that is realistic and policy compliant. This includes considering landscape impact, access, grid connection and long term land use.
By aligning planning policy with energy strategy at an early stage, we help landowners understand the risks, opportunities and timescales involved in promoting land for renewable energy.
We follow a structured process to assess, promote and deliver renewable energy opportunities in a clear and considered way.
Below are answers to common questions landowners ask about renewable energy land promotion.
In many cases land can continue to be farmed alongside renewable energy development, depending on the type of project and site layout.
Agreements are typically long term, often running for several decades, and this should be carefully considered as part of the decision making process.
Yes, landowners usually retain ownership while entering into lease or option agreements linked to renewable energy projects.
Costs are normally agreed at the outset and managed as part of the promotion process, with clarity provided from the start.
No, suitability depends on planning policy, grid access, environmental factors and location. An initial appraisal can help confirm potential.
If you own land that may be suitable for renewable energy, a confidential discussion can help you understand the opportunities available. We provide clear advice on suitability, planning and next steps from the outset.